Legendary Google Ads | Traffic That Converts. Reports You’ll Actually Read. Google Ads for Dunedin Demand

Dunedin customers often search with a clear need, whether they’re comparing local trades, booking services, finding hospitality, or choosing a professional provider. Legend manages Google Ads to put your business in front of people who are ready to act, driving qualified leads, stronger enquiries, and measurable results across Dunedin and the surrounding area.

LAUNCH Starter Google Ads

For testing Google Ads with a simple offer, a clear landing page, and a modest monthly ad budget.

$550

/mo + GST
NZD/AUD

Includes:

For ad spend: $750–$1,500/mo
Campaign setup and management
Keyword and search term review
Conversion tracking check
Monthly performance summary

Get Started

GROWTH Managed Google Ads

For businesses investing more consistently and needing clearer optimisation, reporting.

$825

/mo + GST
NZD/AUD

Includes:

Ad spend $1,500–$2,750/mo
Search, remarketing,
or simple Shopping/PMax campaigns
Ongoing campaign optimisation
Monthly reporting with plain-English notes

Get Started

SCALE Advanced Google Ads

For growth-focused businesses running larger budgets, or multiple campaign types.

$1100

/mo + GST
NZD/AUD

Includes:

For ad spend: $2,750–$5,500/mo
Search, Shopping, PMax, remarketing,
Merchant Center & product feed coordination
ROAS and conversion-focused reporting
Regular optimisation and strategy review

Get Started

Finding the Right Fit for Your Google Ads Budget Find Your Fit

Our Google Ads plans are built around your monthly ad spend.

We price Google Ads management based on monthly ad spend, so you can see where your budget sits before we start talking. Smaller campaigns use fixed monthly fees. Once your ad spend is over $5,500/month, we move to a simple 20% of monthly ad spend + GST model.

Your ad spend is paid directly to Google. Our fee covers the management side: setup, optimisation, reporting, and helping you understand what is actually happening inside the account. Standard setup is included. If your account needs complex tracking, ecommerce feeds, Merchant Center clean-up, landing page work, or a more involved setup, we’ll scope that separately before anything starts.

If you’re not sure whether your budget is ready for Google Ads, talk to us. We’ll be upfront if the numbers do not make sense yet.

Talk to Us About Your Budget

“

Absolute Legends - by name and nature!

Legend are the kind of web and digital team who actually pick up the phone, speak plain English, and somehow make you feel like you're their only client.

Beth Aldridge

General Manager

Taupō Business Chamber

Google Ads for Dunedin Businesses That Need Better Enquiries

Dunedin has a varied business mix, with demand coming from locals, students, visitors, homeowners, regional buyers, and businesses across Otago. Trades, professional services, hospitality, retail, tourism operators, rural suppliers, and industrial firms all compete for attention when customers are weighing up who to call, visit, or request a quote from.

Google Ads helps your business appear at the point people are actively searching or comparing options, whether they need an urgent tradie, a local consultant, accommodation, a supplier, or a service provider they can trust. The aim is not just more traffic, but more qualified leads and enquiries from people with clear intent.

Legend manages Google Ads with a practical focus on campaign structure, conversion tracking, budget control, and clear reporting. You can see where enquiries are coming from, what is driving value, and how your ad spend is supporting real commercial outcomes in Dunedin and the surrounding area.

Faq

Does Google Ads work for local businesses in Dunedin?: Google Ads can work well for Dunedin businesses when campaigns are built around strong local search intent, such as people looking for a plumber, dentist, lawyer, accommodation, or specialist service in the area. The focus should be on reaching people who are ready to enquire, not just generating traffic. Results depend on your offer, competition, budget, website, and how well the campaign is managed.

How much should a Dunedin business spend on Google Ads?: Your Google Ads budget will depend on your goals, competition, service area, and the value of a new enquiry to your business. A Dunedin trade business targeting urgent jobs may need a different budget from a professional service, clinic, tourism operator, or retailer. We usually recommend starting with a commercially sensible budget, measuring enquiry quality, and adjusting based on real data.

Can Google Ads target Dunedin and the surrounding area?: Yes, Google Ads can target Dunedin as well as nearby areas such as Mosgiel, Port Chalmers, Otago Peninsula, and other locations you service. This is useful if you want enquiries from specific suburbs, surrounding towns, or people searching for Dunedin-based services while outside the city. Targeting can be refined so your spend is focused on the areas most likely to generate valuable enquiries.

How do you improve lead quality from Google Ads in Dunedin?: Lead quality comes from matching the right keywords, ads, landing pages, and location targeting to the searches your best customers are making. For Dunedin campaigns, that may mean prioritising high-intent searches like service bookings, urgent repairs, consultations, or quotes rather than broad informational searches. We review search terms and enquiry patterns so budget can be shifted towards the traffic most likely to become real business.

How do you track Google Ads results, and how does it work with SEO?: Tracking shows which keywords, ads, locations, and devices are producing enquiries, such as calls, forms, bookings, or quote requests. Google Ads can help you appear quickly for high-intent local searches, while SEO builds longer-term organic visibility for Dunedin-related searches. Many businesses use both together so paid campaigns generate data and enquiries while SEO strengthens the overall search presence over time.